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Saturday, April 13, 2013

FAIRLADY Entries Best Of Beauty Awards

FAIRLADY’S quest for the most nourishing hand cream, the glossiest lipstick and the most intoxicating fragrance is on once again. The call for entries to FAIRLADY’s 2013 Best of Beauty Awards, to be presided over by a judging panel of beauty boffins and sensational celebrity judges – grooming guru Thulane Hadebe and local TV personality Jo-Ann Strauss – has been announced.

“Thulane and Jo-Ann will judge the Men’s and Fragrance Categories respectively. They add that extra sparkle of glamour that’s such a big part of beauty to the mix. Of course, since they’re so much in the public eye themselves, they also bring their own in-depth beauty and skin-care know-how to our prestigious panel,’ says FAIRLADY editor Suzy Brokensha.

Now in its third year, the Awards serve a valuable function to consumers, who face an ever increasing assortment of beauty products from which to choose, says Brokensha.  The call for entries appears in the April issue of FAIRLADY, with Hollywood actress Lucy Liu gracing the cover. All finalists in the Best of Beauty Awards receive extensive coverage both in FAIRLADY magazine and on www.fairlady.com, and winners are awarded the FAIRLADY Best of Beauty 2013 sticker, which can be used in retail, promotions and merchandising. The competition is open to retailers, brand managers, distributors and suppliers, and multiple products from one brand can be entered on one form. 

The winners of the 2013 FAIRLADY Best of Beauty Awards will be announced in the November 2013 print edition of the magazine, on sale from 21 October. This year, once again, there will be a reader competition, with one lucky reader walking away with all the top products featured in the awards. Entries will be processed through the www.fairlady.com online Beauty hub (http://bestofbeauty.fairlady.com/).  The closing date for entries is 14 June 2013. For more information, email bestofbeauty@fairlady.com.


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